Accountant

In actuality, alliances seem to be quite an effective tool to overcome a company’s weakness. At the same time, it is hardly possible to estimate that this is the most or the only effective tool to overcome the weakness of a company. On the other hand, it is also necessary to remember that, potentially, alliances may cause serious problems or, at least, may have substantial drawbacks. In this respect, it should be said that often alliances imply the integration of two or more companies into a single body that is supposed to work more effectively than each company taken separately. However, it is obvious that, in the result of such unification, each member of the alliance should give something in to its partners. For instance, it is not a secret that often the formation of alliances lead to the redundancy but it is quite probable that in the result of such redundancy potentially perspective or gifted employees will be lost for the new company. Furthermore, the creation of an alliance implies the reorganization that, as a rule, weaken the position of a company in the market, while time may be crucial for the company success, especially if this company operates in the sphere of innovative technologies. This is why, regardless nominal enforcement of a company in the result of an alliance, the latter has potential threats that can weaken the company even more. On analyzing the statement “successful business strategy is a mixture of luck and judgment, opportunism and design”, it is possible to think about the Chaos theory which actually implies that there are no universal, permanent, and unchangeable rules and it is practically impossible to fully predict the functioning of a system or organization. This is why it should be said that the Chaos theory admits the opportunity to the intrusion of some unpredictable factors that cannot be forecasted beforehand. Consequently, the supporters of this theory stand on the ground that the successful management should based not only on a pure logic and rational analysis of the possible development of events or progress of an organization but it is also necessary to take into consideration the role of luck, a chance, or event that can change the situation dramatically and which could not be predicted. At the same time, it does not necessarily mean that it is necessary totally rely on a piece of luck. In actuality, I strongly believe that the careful planning and analysis of the development of a company, the creation of the strategic plan of its development are essential. Moreover, I would not make luck and opportunism, on the one hand, and judgment, the ability to analyze, and thoroughly planned design, on the other hand, equal notions. In my opinion, the share of luck in the general success of a business strategy is not the most significant, though I admit that sometimes its role may be defining. Nevertheless, I am convinced that without a properly developed strategic plan, ability to make logic and reasonable judgment and develop effective design are crucial and basic for the eventual success of a company and its management Nowadays, knowledge are extremely important to the effective functioning of a company. There are types of knowledge. Among them it is possible to single out the empirical knowledge acquired through practical experience of people in the result of their work and cooperation and, as a rule, it is perceived through senses. Also there is logical knowledge that is the result of understanding of relationship of ideas to one another and which is subordinated to the rules and norms of logic. Finally, it is possible to name semantic knowledge which is the result of learning and understanding the meaning of words. Obviously, each of this type of knowledge could be acquired effectively in different ways. In this respect, it should be said that the empirical knowledge, for instance, may be effectively perceived and shared by means of face to face or video conferences. In such a situation, people sharing the empirical knowledge can perceive the information with the use of different senses, notably, their visual and hearing abilities are involved, while the personal contact, either direct, or by means of video conferencing, contribute to better understanding of the knowledge shared by the receivers, while sender can realize the effectiveness of his work in sharing the knowledge with other members of an organization. In such a way, through interaction and communication people acquire empirical knowledge. References Howard, F. Recent Economic Trends, Chicago: Routledge, 2000. Kaplan, Robert S, & David P Norton. The Office of Strategy Management. Montvale: Oct 2005. Vol. 87, Iss. 4; p. 8 (4 pages) Peters, T. J. In search of excellence: Lessons from America’s best-run companies. New York: Harper & Row, 2002.